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FRHD board adopts new goals for executive director

The Fallbrook Regional Health District’s board of directors voted Friday, July 24, to adopt the new fiscal year’s goals for the executive director.

Rachel Mason, executive director of FRHD, prepared a list of goals, which was modified with input from board members.

“My strategy in identifying these goals essentially had to do with thinking of our priorities as we outlined them from previous conversations, strategic planning and the budget process,” Mason said.

Included among goals adopted for Mason are to finish Phase One development of the health district’s Fallbrook Wellness Center and to work to better tailor grants issued by the district to community needs.

Ground was broken on the future wellness center site in September 2018. The decision was made to open the wellness center after the former Fallbrook Hospital closed in 2014 and was sold three years later.

Mason and the health district are now planning to offer some services at the wellness center by the start of 2021, as well as complete a needs assessment by February 2021 and outline physical changes to the center by that May.

The needs assessment is being conducted through the contractor Catalyst, which is handling program strategy for the wellness center.

It’s also a goal for the health district to use some of the needs identified by Catalyst to determine grant funding in 2021. The district has awarded grant money to various health-related organizations and programs in Fallbrook since 1999, and in 2020, it gave away more than $1.2 million in funds.

“We want to make sure that as Catalyst presents to us a needs assessment data that says, ‘Here are the type of needs that are unmet,’” Mason said, “Then we can look at our potential grantees and identify those programs or services that they offer to make sure that they align with the identified needs this way we can make sure our grant funding is actually filling an identified need.”

Other goals include more structured outreach and messaging and working to promote youth sports and programs.

The board unanimously adopted the new goals.

Will Fritz can be reached by email at [email protected].

 

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